... 2009 28 10 2010 07 12 2010 07 12 2010 automobile industry demand forecasting econometrics industrial economics market research profitability A goal in design for market system (DMS) research is to integrate models of demand, cost, and engineering performance...

...Seth Orsborn; Jonathan Cagan; Peter Boatwright One of the greatest challenges in product development is creating a form that is aesthetically attractive to an intended market audience. Market research tools, such as consumer surveys, are well established for functional product features...

... and the next steps of generalizing the method to other product development projects. economics market research risk analysis Risk analysis is a general term to describe risk assessment and risk management. The early phase of risk analysis is referred to as risk management where priorities...

... function. A (passenger) vehicle engine case study, developed in collaboration with the market research firm, J. D. Power & Associates, and the Ford Motor Company, is used to demonstrate the proposed approaches. Estimation techniques such as the maximum likelihood method can...